研究成果 (28)

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A Two-Stage Decision Model of Mobile Phone Choice: A Social Network and Service Perspective
CHUNG, Yu Ho, JIA Jianmin ( 2013 )
The 35th ISMS Marketing Science Conference
Refereed conference paper presented and published in conference proceedings
Comparing predicted and actual affective responses to process versus outcome: An emotion-as-feedback perspective
Kwong JYY, Wong KFE, Tang SKY ( 2013 )
COGNITION
Publication in refereed journal
數位物件識別號 (DOI): http://dx.doi.org/10.1016/j.cognition.2013.05.012
Does 8 of 10 Equal 80 of 100? The Scale Magnitude Effect on Singular Option Evaluation
Tao Tao, ZHENG Yuhuang, WYER JR Robert Selden, WANG Liangyan ( 2013 )
Association for Consumer Research
Refereed conference paper presented and published in conference proceedings
Exploring the Psychological Mechanism Behind Exclusionary Reactions to Foreign Companies: The Questions of Who and Why
CHENG S.y.y., CHAO M.m., KUNG F., KWONG Yuk Yee Jessica ( 2013 )
Association for Consumer Research Conference
Refereed conference paper presented and published in conference proceedings
Factors Affecting Judgments of Prevalence and Representation: Implications for Public Policy and Marketing
Briley DA, Shrum LJ, Wyer Jr RS ( 2013 )
JOURNAL OF PUBLIC POLICY & MARKETING
Publication in refereed journal
數位物件識別號 (DOI): http://dx.doi.org/10.1509/jppm.12.045
How Time Flies When We Think Downwards versus Upwards
JIA Yanli, JIA Jianmin, HU Hao, WYER JR Robert Selden ( 2013 )
Proceedings of Society for Consumer Psychology Conference
Refereed conference paper presented and published in conference proceedings
How Time Flies When You’re Looking Forwards: Effects of Forward Progress Monitoring on Time Perception
JIA Yanli, WYER JR Robert Selden, JIA Jianmin ( 2013 )
Association for Consumer Research Conference
Refereed conference paper presented and published in conference proceedings
Huang, Xun, Zhang, Meng, Hui, Michael King-man, Wyer, Robert S., forthcoming, Warmth and Conformity: The Effect of Ambient Temperature on Product Preferences and Financial Decisions . Journal of Consumer Psychology
HUANG Xun, ZHANG Meng, HUI King Man, WYER JR Robert Selden ( 2013 )
Journal of Consumer Psychology
Publication in policy or professional journal
Illusion of Variety: Poor Readability Enhances Perceived Variety
HUANG, Zhongqiang, KWONG Yuk Yee Jessica ( 2013 )
Association for Consumer Research
Refereed conference paper presented and published in conference proceedings
Illusion of Variety:The Effect of Metacognitive Difficulty on Variety Judgment
HUANG, Zhongqiang, KWONG Yuk Yee Jessica ( 2013 )
Association for Consumer Research Conference
Refereed conference paper presented and published in conference proceedings
Moderation Effects of Power Distance on the Relationship Between Types of Empowerment and Employee Satisfaction
Fock H, Hui MK, Au K, Bond MH ( 2013 )
JOURNAL OF CROSS-CULTURAL PSYCHOLOGY
Publication in refereed journal
數位物件識別號 (DOI): http://dx.doi.org/10.1177/0022022112443415
Rating Differentiation in Performance Evaluation as a Result of Anchoring-and-adjustment from Starting
WONG K. F., KWONG Yuk Yee Jessica, NG C.k.m., YIP G.k.k. ( 2013 )
Association for Psychological Science Annual Meeting
Refereed conference paper presented and published in conference proceedings
"Seeing" the social roles of brands: How physical positioning influences brand evaluation
Huang X., Li X., Zhang M. ( 2013 )
Journal of Consumer Psychology
Publication in refereed journal
數位物件識別號 (DOI): http://dx.doi.org/10.1016/j.jcps.2013.03.001
Social Identiry and Consumption- The effect of the Hukou System on Household Consumption in China
HU Mantian ( 2013 )
Marketing Science
Refereed conference paper presented and published in conference proceedings
Technical isomorphism and organisational homogenisation
Liu C.K.W., Lai V.S.K., Shiuann-Shuoh C., Yu-Wei C. ( 2013 )
Refereed conference paper presented and published in conference proceedings
The effects of affect, processing goals and temporal distance on information processing: Qualifications on temporal construal theory
Chen F., Wyer R.S. ( 2013 )
Journal of Consumer Psychology
Publication in refereed journal
數位物件識別號 (DOI): http://dx.doi.org/10.1016/j.jcps.2014.09.004
The effects of counterfactual thoughts on creative generation and analytical problem solving
KWONG Yuk Yee Jessica, HO Candy K. Y. ( 2013 )
Association for Psychological Science Annual Meeting
Refereed conference paper presented and published in conference proceedings
The Illusion of Saving Face: How People Symbolically Cope With Embarrassment
Dong P., Huang X., Wyer Jr. R.S. ( 2013 )
Psychological Science
Publication in refereed journal
數位物件識別號 (DOI): http://dx.doi.org/10.1177/0956797613482946
The Impact of Sensory Versus Cognitive Attributes on Effectiveness of Metaphors in Advertising
SUN, Yixia, WYER JR Robert Selden ( 2013 )
society of consumer psychology
Invited conference paper presented and published in conference proceedings
The Oxford Handbook of Social Cognition: Consumer Information Processing
KARDES F.r., WYER JR Robert Selden ( 2013 )
Chapter in an edited book (author)
The Role of Procedural Knowledge in the Generalization of Social Behavior
WYER JR Robert Selden, SHEN Hao, XU Alison Jing ( 2013 )
Chapter in an edited book (author)
The Role of Regret in Institutional Persistence and Change
Schwarz G.M., Wong K.F.E., Kwong J.Y.Y. ( 2013 )
Journal of Change Management
Publication in refereed journal
數位物件識別號 (DOI): http://dx.doi.org/10.1080/14697017.2013.866153
The Wireless Good Samaritan: Pro-social Behavior in Mobile Networks
JIA Jayson, DAI Xianchi, JIA Jianmin ( 2013 )
Association for Consumer Research Conference
Refereed conference paper presented and published in conference proceedings
WebOrganic: Creating a Blue Ocean for a Social Cause Video
YU Hung Hsua Julie, THOMAS Hugh Alun Lloyd ( 2013 )
Film, video
When waiting to choose increases patience
Dai XC, Fishbach A ( 2013 )
ORGANIZATIONAL BEHAVIOR AND HUMAN DECISION PROCESSES
Publication in refereed journal
數位物件識別號 (DOI): http://dx.doi.org/10.1016/j.obhdp.2013.01.007
Why Sometimes Recognizing Obligations Can't Help - The Effects of Signing One's Name on Donation Behaviors
KWAN, Man Ching, WYER JR Robert Selden ( 2013 )
Association for Consumer Research
Refereed conference paper presented and published in conference proceedings
Wish versus worry: Ownership effects on motivated judgment
Xianchi D., Hsee C.K. ( 2013 )
Journal of Marketing Research
Publication in refereed journal
數位物件識別號 (DOI): http://dx.doi.org/10.1509/jmr.11.0189
讀《孫子》，明策略
SIN Yat Ming Leo, CHAN Chi Fai Andrew ( 2013 )
Textbook (author)

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研究成果 (28)

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