Determinants of pesticide application: an empirical analysis with theory of planned behaviour
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AbstractPurpose
The purpose of this paper is to investigate farmers’ intentions to comply with pesticide application standards based on an extended theory of planned behaviour (TPB).

Design/methodology/approach
Built on a TPB framework, it was examined how perceived behavioural control (PBC), behavioural goal (BG), behavioural attitude (BA) and subjective norm (SN) influenced farmers’ intention to comply with pesticide application standards. Data of 986 farmers from five major agricultural provinces in China were collected following a stratified random sampling method. Structural equation modelling was employed for hypothesis testing and analysis.

Findings
The results showed that PBC, BG, behavioural attitude and SN had positive impacts on farmers’ intention in abiding by the standards. Among them in determining farmers’ intention towards compliance with pesticide application standards, farmers’ PBC was found to be the most influential factor, while SN was the least influential factor.

Originality/value
The results indicated that the traditional TPB constructs had significant correlations with farmers’ intention to comply with pesticide standards, demonstrating the applicability of the TPB in the understanding of farmers’ decision-making in a developing country context. It is suggested that psychological factors should be taken into consideration in studying farmers’ decision-making.
Acceptance Date21/12/2017
All Author(s) ListJ. Wang, M. Chu, Y. Y. Deng, H.-M. Lam, J. Tang
Journal nameChina Agricultural Economic Review
Year2018
Volume Number10
Issue Number4
PublisherEmerald
Pages608 - 625
ISSN1756-137X
LanguagesEnglish-United Kingdom
KeywordsPesticide application practices, Structural equation modelling,Theory of planned behaviour

Last updated on 2020-04-04 at 12:15