Exploring the Psychological Mechanism Behind Exclusionary Reactions to Foreign Companies: The Questions of Who and Why
Refereed conference paper presented and published in conference proceedings


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All Author(s) ListCHENG S.y.y., CHAO M.m., KUNG F., KWONG Yuk Yee Jessica
Name of ConferenceAssociation for Consumer Research Conference
Proceedings TitleAssociation for Consumer Research Conference
Year2013
Pages1
LanguagesEnglish-United Kingdom
KeywordsExclusionary reactoins; Social essentialism; Animosity

Last updated on 2018-24-01 at 09:34