Compliments Made Me bolder: The role of Self Construal and brand Status in brand Attachment and Product Evaluation
Publication in refereed journal
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著者WAN F, KWAN Yan Yee Letty, FAZEL Fh, CHIU Chi Yue
期刊名稱Advances in Consumer Research
出版年份2012
月份1
國際標準期刊號0098-9258
語言英式英語