Red Cola or Blue Cola: The Effect of Package Color on Food Calorie Judgment
Refereed conference paper presented and published in conference proceedings


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Other information
All Author(s) ListDONG, Ping, WYER JR Robert Selden
Name of ConferenceSociety for Consumer Psychology
Start Date of Conference17/02/2012
Country/Region of ConferenceUnited States of America
Proceedings TitleSociety for Consumer Psychology
Detailed descriptionorganized by Society for Consumer Psychology,
Year2012
Month2
Day17
Place of PublicationUnited States of America, Las Vegas
Pages1
LanguagesEnglish-United Kingdom

Last updated on 2018-19-01 at 16:10