Physical Warmth and Following the Crowd: The Effect of Ambient Temperature on Preference for Popularity
Refereed conference paper presented and published in conference proceedings


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All Author(s) ListHUANG, Xun, ZHANG Meng, HUI King Man, WYER JR Robert Selden
Name of ConferenceAssociation for consumer research
Country/Region of ConferenceUnited States of America
Proceedings TitleAssociation for consumer research
Detailed descriptionorganized by Association for Consumer Research,
Year2012
Month10
Place of PublicationUnited States of America
Pages2
LanguagesEnglish-United Kingdom
Keywordspopularity; conformity; ambient factors

Last updated on 2018-23-01 at 21:48