Globalizing the Chinese Online Game Industry: From Incubation and Hybridization to Structural Expansion in the Past Two Decades
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AbstractCheung and Fung discuss the trajectory of globalization of China’s online game industry in parallel with cultural entrepreneurialism and state agenda. Tracing China’s intensifying presence in the multilateral flow of global online games, the chapter further explicates how Chinese gaming companies have engaged with the global creative economy with their consolidated cultural and economic resources in the past two decades. The authors identify three waves of globalization of China’s online game industry, the regionalization of domestic games, reversed FDI and hybridization, and globalization of Chinese gaming apps.
All Author(s) ListCHEUNG Ka Fai, FUNG Anthony
All Editor(s) ListAnthony Fung
Book titleGlobal Game Industries and Cultural Policy
Series TitlePalgrave Global Media Policy and Business
Pages71 - 90
LanguagesEnglish-United Kingdom

Last updated on 2020-18-09 at 02:21