New-media-based attention implosion and television publicness in the era of internet-TV convergence
Chapter in an edited book (author)

香港中文大學研究人員
替代計量分析
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其它資訊
摘要This chapter discusses how television captures and organizes the attention of the mass public in the age of media convergence. It is argued that media proliferation and technological convergence have led to a fragmented audience. Paradoxically, audience fragmentation also provides the condition for the powerful return of collective attention in the case of new-media-based attention implosion. This chapter uses the case of the extraordinary (online) popularity of television drama character Brother Laughing in Hong Kong to illustrate the phenomenon of new-media-based attention implosion and the dynamics behind it. The analysis shows that attention implosion is generated by audience members' time-space shifting practices and key individuals' organizational efforts, both facilitated by the new media. It led to the formation of an interpretive public surrounding the fictional character. Implications of the phenomenon on our understanding of the relationship between television, social life, and collective public attention are discussed. © 2011, IGI Global.
著者Lee F.L.F.
編輯ed. by Dal Yong Jin.
詳細描述ed. by Dal Yong Jin.
出版年份2010
月份12
日期1
頁次107 - 122
國際標準書號9781609600372
語言英式英語

上次更新時間 2021-17-10 於 23:45