Export intensity, scope, and destinations: Evidence from Brazil
Publication in refereed journal

香港中文大學研究人員

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其它資訊
摘要How do the three dimensions of geographic export diversification-namely, (1) export intensity, (2) export scope, and (3) export destinations-interact in determining firm performance? How does the export intensity performance relationship change considering export scope and destinations? Drawing on institution-based and resource-based lenses, we argue that differences between home and destination country institutional environments are amplified by the scope or variety of export destinations. As firm resources nurtured in the home country may not fit an increasing number of different foreign institutional environments, the export intensity firm performance relationship turns negative. Conversely, our panel data analysis suggests a positive relationship between export intensity and performance when exporters from an emerging economy increase their exports to a limited number of other emerging economies. Thus, our findings extend conventional wisdom on the export intensity-firm performance relationship and suggest that the international marketing strategy literature needs to simultaneously incorporate three dimensions (including export destinations) into the geographic export diversification construct. (C) 2016 Elsevier Inc. All rights reserved.
著者Boehe DM, Qian GM, Peng MW
期刊名稱Industrial Marketing Management
出版年份2016
月份8
卷號57
出版社ELSEVIER SCIENCE INC
頁次127 - 138
國際標準期刊號0019-8501
電子國際標準期刊號1873-2062
語言英式英語
關鍵詞Developed economies, Emerging economies, Export intensity, Export scope, Firm performance, International marketing strategy
Web of Science 學科類別Business; Business & Economics; Management

上次更新時間 2020-17-09 於 03:20