An adaptive attitude bidding strategy for agents in continuous double auctions
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AbstractA continuous double auction (CDA) is an efficient market institution for real-world trading of commodities and electronic marketplaces. In this paper, we present the design and analysis of a new bidding strategy for buyer and seller agents participating in agent-based CDAs. The strategy employs heuristic rules and a reasoning mechanism based on a two-level adaptive bid-determination method, including short-term and long-term attitudes. Agents adopting the strategy dynamically adjust their behaviors in response to the changes of the supply and demand relationships in the market. Experimental results show that agents adopting the strategy outperform agents using other strategies reported in the literature. (c) 2007 Elsevier B.V. All rights reserved.
All Author(s) ListMa H, Leung HF
Journal nameElectronic Commerce Research and Applications
Volume Number6
Issue Number4
Pages383 - 398
LanguagesEnglish-United Kingdom
Keywordsadaptive behavior; autonomous agents; bidding strategy; continuous double auctions; e-commerce
Web of Science Subject CategoriesBusiness; BUSINESS; Business & Economics; Computer Science; Computer Science, Information Systems; COMPUTER SCIENCE, INFORMATION SYSTEMS; Computer Science, Interdisciplinary Applications; COMPUTER SCIENCE, INTERDISCIPLINARY APPLICATIONS

Last updated on 2020-24-05 at 00:55