Counterfactual Thinking as a Post-hoc Consumption Expectation
Other conference paper


Full Text

Times Cited
Web of Science0WOS source URL (as at 25/09/2020) Click here for the latest count

Other information
All Author(s) ListKwong JYY, Ho CKY
Name of Conference36th Annual Conference of the Association-for-Consumer-Research
Start Date of Conference23/10/2008
End Date of Conference26/10/2008
Place of ConferenceSan Francisco
Country/Region of ConferenceUnited States of America
Journal nameAdvances in Consumer Research
Year2009
Month1
Day1
Volume Number36
PublisherAssociation for Consumer Research; 1999
Pages559 - 560
ISBN978-0-915552-63-4
ISSN0098-9258
LanguagesEnglish-United Kingdom
Web of Science Subject CategoriesBusiness; Business & Economics; Management

Last updated on 2020-26-09 at 01:44