Content and process priming: A review
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AbstractThe last forty years of social science research have produced over 12,000 articles on priming. The range, complexity, and novelty of priming effects are hard to comprehend, let alone explain, using a single model or perspective. In this review, we discuss content priming and process priming effects. We then propose an integrative model that can account for the combined results. (C) 2013 Society for Consumer Psychology. Published by Elsevier Inc. All rights reserved.
All Author(s) ListJaniszewski C, Wyer RS
Journal nameJournal of Consumer Psychology
Volume Number24
Issue Number1
Pages96 - 118
LanguagesEnglish-United Kingdom
KeywordsAssociative network; Information processing; Knowledge accessibility; Nonconscious processes; Priming
Web of Science Subject CategoriesBusiness; Business & Economics; Psychology; Psychology, Applied

Last updated on 2020-16-10 at 23:52