Examining the Relationship between Presumed Influence of U.S. News about China and the Support for Chinese Government’s Global Public Relations Campaigns
Publication in refereed journal

香港中文大學研究人員

其它資訊
摘要Inspired by the influence of presumed influence (IPI) framework, the current study examines the inferred effects of American media coverage of China, which tends to be negative and to portray China as the West’s next enemy, and the potential real-life consequences of these perceptions in the form of support for China’s global public relations efforts. A survey of a large representative sample of residents in China’s five largest cities showed that Chinese respondents believed that dominantly negative U.S. news about China was influential on Americans’ perceptions of China. Further, the more they paid attention to such news, the greater they presumed the influence of the news on Americans. Structure equation modeling (SEM) analysis shows that presumed influence of U.S. news about China on Americans and negative emotions elicited by the news predicted support for the Chinese government’s global public relations campaigns. We discuss the implications of these findings for the robust influence of presumed influence research and globalized cross-border communication.
著者Ran Wei, Ven-hwei Lo, Guy Golan
期刊名稱INTERNATIONAL JOURNAL OF COMMUNICATION
出版年份2017
月份7
日期15
卷號11
頁次2964 - 2981
國際標準期刊號1932-8036
語言美式英語

上次更新時間 2018-25-01 於 03:25