What do Chinese consumers expect for CSR communication? Focusing on communication source, media channels, and content preferences
Refereed conference paper presented and published in conference proceedings

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Other information
All Author(s) ListKim S, Ji Y
Name of Conference67th Annual Conference of the International Communication Association (ICA)
Start Date of Conference25/05/2017
End Date of Conference29/05/2017
Place of ConferenceSan Diego
Country/Region of ConferenceUnited States of America
LanguagesEnglish-United States

Last updated on 2018-09-05 at 15:56