Social media use and university students' participation in a large-scale protest campaign: The case of Hong Kong's Umbrella Movement
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AbstractThis study examines the impact of social media use on participation in large-scale protest campaigns that feature a range of participation opportunities. It develops a theoretical model which distinguishes between support generation and behavior activation effects, differentiates collective action, digital, and personalized action participation, and posits social media use as a mediator between social psychological predictors of protest behavior and actual participation. The empirical analysis focuses on Hong Kong's Umbrella Movement in 2014. Analyzing a probability sample of university students (N = 795), the findings show that sharing political information and direct connections with political actors via social media have significant impact on both support for and participation in the Umbrella Movement. Social media use has effects on each dependent variable in the causal chain even after all the immediate causes are controlled. Social media use also mediates part of the impact of general political awareness, efficacy, and grievances on movement support and participation. 2016 Elsevier Ltd. All rights reserved.
All Author(s) ListLee FLF, Chen HT, Chan M
Volume Number34
Issue Number2
Pages457 - 469
LanguagesEnglish-United Kingdom
KeywordsSocial media,Protest participation,Support generation vs. behavior activation,Digital participation,Connective action,Umbrella Movement
Web of Science Subject CategoriesInformation Science & Library Science;Information Science & Library Science

Last updated on 2020-27-01 at 00:29